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A successful
presentation always will focus on the interests of the audience.
Specifically, an Investor Presentation should address the benefits to the
investor, generally ROI. A Client Presentation should focus on how the
product or service can most benefit the client. In an effort to simplify the
preparation, TradeWind Ventures has created several PowerPoint templates,
both for investor presentations as well as client presentations. In
addition, we can critique your presentation, create personalized
presentations, and coach the presentation team.
Primary questions an investor asks:
What is the
product/service and is it unique in some fashion?
How large is the
potential market and what are the barriers to entry?
How capable and
experienced is the management team?
What are the projections
and are they realistic?
What is my potential ROI
and when will that be realized?
What is the exit
strategy?
Is the risk worth the
reward?
Goal
The goal is to answer these questions in
30 slides or less, in 30 minutes or less. More is not necessarily better.
Don’t worry, if investors are interested, they will ask more questions, but
first you have to capture their interest and not overwhelm them with
details.
Experience has
taught us what investors want to hear. There is more information regarding
the Investor Presentation in the
Entrepreneur
section, under
Presentation.
Let us help you develop a presentation with a specific focus on raising
capital. |
